Insight: Commercial Refresh and Cost Pressures Shape Notebook PC Market in Q1 2026

Global notebook shipments rose 5% YoY to 51.4M in Q1 2026, with strong demand lifting Apple and Lenovo leading market share.

This insight accompanies the Tracker: Notebook PC Market Share by Vendor, OS, and Region and summarizes preliminary Q1 2026 notebook PC results. Global notebook shipments reached 51.4 million units, up 5% year over year, driven by commercial refresh, Windows replacement demand, and pull-forward buying ahead of higher memory and component costs. Lenovo remained the market leader; HP lagged the market; Dell returned to growth; Apple delivered the fastest expansion among top vendors on strong MacBook demand and the MacBook Neo launch; and Asus outgrew the market on AI PC, premium consumer, and gaming notebook momentum. Full shipment data is available through TechInsights reports.