Privacy Policy

TechInsights Privacy Statement

This Privacy Notice explains our practices, including your choices, regarding the collection, use, and disclosure of certain information, including your personal information in connection with interacting with us, or using our website and services.


This Notice is applicable to our public website www.techinsights.com, its embedded services and our marketing and advertising practices and technologies.

This Notice describes our information handling practices, particularly when you:

  • Express an interest in or have signed up for our webinars, conferences or products including newsletters – via our marketing efforts;
  • Create and use an account on our website;
  • Contact or provide feedback to us;
  • Visit our social media sites, or social media profiles, or;
  • Share information or interact with our recruitment portal.

The aim of this Notice is to:

  • Ensure that you understand what personal data we collect about you, the reasons why we collect and use it, and who we share it with;
  • Explain the way we use the personal data that you share with us to give you a great experience when you are using our website and interacting with our marketing efforts; and
  • Explain your rights and choices in relation to the personal data we collect and process about you and how we protect your privacy.

From time to time, we may augment existing services or develop additional services. If the introduction of these new or additional services results in any material change to the way, we collect or process your personal data we will provide you with more information or additional terms or policies as needed. Unless stated otherwise, when we introduce these new or additional services, they will be subject to this Notice.

1. Contacting Us

For questions specifically about this Privacy Notice, or our use of your personal information, cookies, or similar technologies, please contact our Privacy Office by email at privacy@techinsights.com. Please note that if you contact us to assist you, for your safety and ours we may need to authenticate your identity before fulfilling your request.

2. Data Controller

The data controller of your personal data is: TechInsights Inc, a Canadian entity whose address and contact details, including that of its Privacy Office is set out at the end of this Privacy Notice.

3. Personal Data We Collect From You

The table below describes personal data that we receive, that you choose to give us or that we collect as part of providing our recruitment efforts and marketing interactions, and in providing services - all of which enables us to provide you with appropriate services, website security, features and functionality.

Collection Method Data Type and Description
Information about you we receive or that you provide to us directly
As part of enrolling for a user account on our website, you provide us with personal data to provide you an account and access to some of our website services. We collect this information in several ways, including when you enter it while registering on our website, submit requests for more information on technical reports or subscription offerings, or when interacting with our sales or customer service teams.
Subscribed User Data
  • Your name
  • Email address
  • Job title
  • Company Name
  • Country/Location
  • Telephone number
Information you provide to us indirectly or that we collect via automation
We collect information about you and your use of our website, your interactions our marketing emails and as well as information regarding your personal and/or business IP Address, your computer or other devices you might use to access our website (such as mobile devices, tablets and other devices).

We also collect data you generate when you choose to provide ratings, preferences, likes, and personal account settings such as email preferences.
Usage Data
  • Your activity on our website, including;
    - Page selections and search queries
    - Viewing and subscribing to videos, images, reports, and documents
  • Unique behaviour data created by you as a user, while interacting on our website and marketing campaigns.
  • Connection information including statistics on page views, IP address (which may tell us your general location), browser and standard web server log information.
  • Details of your interactions with our customer service and customer success teams.
  • Information provided via surveys or feedback provided to our support teams.
  • Information collected via the use of cookies, web beacons, advertising identifiers and other automated technologies.
  • Data about the delivery of marketing and subscription emails, the site URL, as well as the date and time.
See our "Cookie Policy" for more details and your rights.
Information gathered via Marketing and Sales Campaigns
We collect business contact and personal information that you provide directly when registering for seminars, interacting with marketing campaigns, and marketing emails, and direct interactions with our sales and marketing team.
Marketing Data
  • Your name
  • Email address
  • Role and title
  • Company
  • Location
  • Telephone number
  • Marketing and communication/subscription preferences.
  • Information provided during promotional events and seminars or online marketing events.
Information gathered from Third Party B2B intelligence and marketing companies and resources
We gather information on businesspeople and companies from various third-party business and social platforms to strengthen the accuracy and reliability of data about you and our marketing and sales data. Some of this data is publicly available and some is gathered via social media sites and other public internet sites, such as LinkedIn. We also use public resources such as company web sites, commercially available marketing registries, and public records.
B2B Data
  • Your name
  • Email address
  • Employee role and title
  • Current and past employer data / work history
  • Location
  • Telephone number
Information we gather from other sources
We obtain information from other sources to support the delivery of our website and ensure that your account and the website are appropriately secure.
Third Party Data
  • Complementary map and location data from service providers based on your IP address.
  • Threat and security event data from service providers associated with your IP address or connecting device.
Information you provide while pursuing employment with us
When applicable, we collect various types of personal information as part of recruitment and any possible employment relationship.
Recruitment Data
This includes information included in your resume and your recruitment profile, or information you provide as part of an application. This includes:
  • Your name
  • Email address
  • Role, title and work history
  • Employer history
  • Location
  • Telephone number
  • Professional references

4. Use of your information

When you use or interact with our website, and related services, we use your data to provide, analyze, administer, enhance, and personalize your account registration, you or your employer’s subscription and product orders, and to communicate with you on these and other topics. We also collect information from you when you engage with our sales and marketing activities.

To do so, we use a variety of technologies and business practices to process the personal data we collect about you. We have set out in the table below the reasons why we process your personal data, the associated rationale, and legal bases we rely upon to permit us to process your personal data, and the categories of personal data (identified in Section 3 'Personal data we collect from you') used for these purposes:

Description of why TechInsights processes your personal data (‘processing purpose’) Legal basis for the processing purpose Categories of personal data used for the processing purpose
To provide access to our website services. This includes:
  • To provide you with updates on new products, features and reports available on our website or via our Subscription Platform.
  • To analyze and understand your preferences and improve our website.
  • To respond to consumer and subscribed user inquiries and requests.
  • To conduct client/user surveys, improve product offerings determine aligned to your and customer needs.
  • Consent
  • Subscribed User Data
  • Usage Data
  • Third Party Data
For marketing, promotion, and advertising purposes. This includes:
  • To promote or products and services to you, potential customers and businesspeople who may value our services.
  • To contact and communicate with you or other potential customers about our services.
  • To assess and analyze trends and preferences to inform our marketing and product strategies.
  • To improve the success and relevance of our targeted advertising investments.
  • Consent
  • Subscribed User Data
  • Usage Data
  • Marketing Data
  • B2B Data
To understand, diagnose, troubleshoot, and fix issues with our website services. This includes:
  • To support website service troubleshooting
  • For ensuring our website is available to registered users and visitors
  • To assist you with operational requests such as troubleshooting, and password reset requests.
  • Consent
  • Subscribed User Data
  • Usage Data
  • Third Party Data
To detect fraud, including fraudulent use of our website. This includes:
  • To secure our website and help us protect the security of user accounts.
  • To enforce and validating that your access to our website and any content or reports that are restricted.
  • Legitimate Interest
  • Subscribed User Data
  • Usage Data
  • Third Party Data
  • B2B Data
To establish, exercise, or defend legal claims, such as:
  • To prevent, detect and investigate malicious or potentially prohibited or illegal activities on or via our website and its features.
  • Legitimate Interest
  • Subscribed User Data
  • Usage Data
  • Third Party Data
To engage with you on employment opportunities, such as:
  • To communicate with you and verify your work history in support of recruitment efforts.
  • Legitimate interest
  • Consent
  • Recruitment and Employment Data

5. Sharing your personal Information

We follow leading privacy principles to ensure that we only disclose your data for lawful reasons or reasons consistent with this Notice.

We may share or disclose your information to third parties for the purposes below:

Who we share data with Legal basis for sharing and related details What data is shared
Service Providers We use other companies, agents and contractors ("Service Providers") to:
  • Perform services on our behalf or to assist us with the provision of our website services to you, and
  • To support our marketing campaigns and advertising operations
  • Provide development, infrastructure, and embedded web services, to enhance and optimize our website service and to process customer or user surveys.
  • Provide services to support you in applying for employment with TechInsights
In providing such services and sharing you data as described, Service Providers, may have access to your personal or other information. We do not authorize them to use or disclose your personal information except in connection with providing their services to us (which includes maintaining and improving their services).
  • Subscribed User Data
  • Usage Data
  • Marketing Data
  • Third Party Data
  • B2B Data
  • Recruitment and Employment Data
Law enforcement and data protection authorities TechInsights and our Service Providers may disclose and otherwise use your personal and other information where we or they reasonably believe such disclosure is needed to:
  • Satisfy any applicable law, regulation, legal process, or governmental request.
  • Enforce applicable terms of use or agreement, including investigation of potential violations thereof.
  • Detect, prevent, or otherwise address illegal or suspected illegal activities (including fraud), or for security or technical issues.
  • Subscribed User Data
  • Usage Data
  • Marketing Data
  • Third Party Data
  • B2B Data
Business transfers In connection with any reorganization, restructuring, merger or sale, or other transfer of assets, we will transfer information, including personal information, to a receiving party in a manner that is consistent with this Privacy Notice.
  • Subscribed User Data
  • Usage Data
  • Marketing Data
  • Third Party Data
  • B2B Data
User Initiated Disclosure You may also choose to disclose your information in the following ways:
  • In some instances, downloaded reports and content from the website may embed your email address to the report.
  • Social plugins and similar technologies allow you to share information when interacting with our website. Social plugins and social applications are operated by the social networks themselves and are subject to their terms of use and privacy policies.
  • User Data

6. Your Information and Rights

Updating your account and information

Account details allow subscribed users to have a distinct, personalized website experience, built around the nature of your selected job function and account profile, as well as separate website and marketing interaction history. You can request access to your personal information, or correct or update out-of-date or inaccurate personal information we hold about you. You may also request that we delete personal information that we hold about you.

When you visit your user account on our website, you can access your account settings and update many types of information about you or your account, including your contact information. You must be logged in in to access your account and make any updates. All data and information in your account will have been provided by you and can be updatable by you at any time. You can however, request to have your information updated or changed either directly by contacting our customer success teams or our Privacy Office at: privacy@techinsights.com.

Personal Information Extract

If you are the account owner and would like to get a copy of your personal information, please contact our Privacy Office at: privacy@techinsights.com or via our contact details at the bottom of this notice.

Terminating your website account and personal data deletion

You may request to have your website account terminated and have any personal data deleted at any time by contacting your client success manager or our Privacy Office at: privacy@techinsights.com. Note, while you have the right to terminate your account and associated data, we will maintain certain information about you and your account as described in section 9, “Data retention and deletion”.

Marketing Emails and Communication Options

Website Generated Email Messages - If you no longer want to receive certain communications from us via email other mechanisms, you can simply access your account and uncheck the email communications and updates you wish to unsubscribe from.

Marketing Email Messages and Communications - You may, at any time navigate to the bottom of any marketing email communication and select the "unsubscribe" link.

Please note that you cannot unsubscribe from service-related correspondence from us, including messages relating to your account transactions such as password resets.

Your Rights as a California Resident

The California Consumer Privacy Act (“CCPA”) provides consumers who are California residents with specific rights regarding their Personal Information.

If you are a California resident, you have a right to request what Personal Information we collect, use, disclose, and sell. You have the right to request that we disclose certain information to you about our collection and use of your Personal Information. You may request:

  • The categories of Personal Information we collected about you
  • The categories of sources for the Personal Information we collected about you
  • Our business or commercial purpose(s) for collecting or selling that Personal Information.
  • The categories of third parties with whom we shared that Personal Information.
  • The specific pieces of Personal information we collected about you

You are also entitled to understand how we handle “Do Not Track” browser signals. See our "Cookie Policy" for more details and your rights.

To make such a request, please contact our Privacy Office at privacy@techinsights.com. Please include “California Privacy Rights” in the subject of your email.”

Note* TechInsights does not sell any of your personal data or information to Third parties or marketing agencies that is collected while using our services.

Right to Object

You have the right to object to the processing of your personal data for reasons pertaining to your use of our systems and your situation, where data processing is on performed under the basis of legitimate interests, or other means as articulated above. Should you object, we will no longer process your personal data unless we can demonstrate compelling and legitimate reasons for such processing that outweigh your interests, rights, and freedoms, or where processing serves the assertion, exercise or defence of legal claims.

As noted above, we collect and process your personal data for direct marketing purposes. You have the right to object at any time to the processing of personal data for the purpose of such advertising. This also applies to profiling where this is connected to this kind of direct marketing. You can modify your cookie consent preferences to the processing of your data for direct marketing purposes at any time, and by updating your consent preferences at the bottom on any marketing email or communication. If you object via these mechanisms or by contacting our Privacy Office, we will no longer process your personal data for this purpose.

See our "Cookie Policy" for more details and your rights.

Other Rights

For other requests, or if you have a question regarding our privacy practices, please contact our Privacy Office at privacy@techinsights.com.

We may reject requests that are unreasonable or not required by law, including those that would be extremely impractical, could require disproportionate technical effort, or could expose us to operational risks or potential identity fraud. We may retain information as required or permitted by applicable laws and regulations, including to honor your choices, to fulfill the purposes described in this Privacy Notice. We take reasonable measures to destroy or de-identify personal information in a secure manner when it is no longer required.

7. Data Security

We use a set of administrative, logical, physical and managerial measures to safeguard your personal information against loss, theft and unauthorized access, use and modification. These measures also include those outlined in our Conflict of Interest and Client Confidential Information Management Policy and other technical controls and operating processes that are designed to provide a level of security appropriate to the risks of processing your personal information.

Please note, that despite these efforts and controls, that there is always a possibility that a breach in data transmission or storage may occur and we cannot guarantee the security of any information from or about you 100% of the time.

8. Data Transfer and Protection Across Jurisdictions

TechInsights primarily stores and transfers personal information and personal data to the United States, Canada, Republic of South Korea and Germany. These countries may be outside of the country or region you live in or where you have interacted with our website or services from.

We perform data transfers under certain model contractual provisions aligned to the European Commissions expectations and in direct aim of respecting your privacy rights. We maintain our privacy controls in alignment with the European General Data Protection (the “GDPR”) and the California Consumer Privacy Act (the “CCPA”) expectations.

Note that your personal information may be stored and processed by our service providers inside or outside of our data processing locations and therefore may be available to government authorities under lawful orders and laws applicable in those other locations.

9. Account Management

For all access to your account, we may install cookies within your web-browser that enables us to provide a more positive account access experience without requiring re-entry of any password or other user identification when your browser revisits the website. The period of validity of these cookies may vary per customer and/or user.

To ensure the security and privacy of your account, we recommend you actively Logout of your user account and session via your user account menu and ensure you use a strong password to protect your account. Our website account setup service is equipped with a password strength meter to help you select a strong password.

10. Data retention and deletion

We keep your personal data only as necessary to fulfill the purposes described in this Privacy Notice. We keep some of your personal data for as long as you are a registered user of our website services or as long as you have expressly permitted us via marketing emails and communications.

If you request, we will delete or pseudo-anonymise your personal data so that it no longer identifies you, unless we are legally allowed or required to maintain certain personal data, including situations such as the following:

  • Where we need to retain the personal data for our legal, tax, audit, and accounting obligations, we will retain the necessary personal data for the period required by applicable law; and/or,
  • Where necessary for our legitimate business interests such as fraud prevention or to maintain the security of our website and other user accounts.
  • We do retain a set of Usage Data you may have generated while interacting with the website and our marketing campaigns and emails. This data is maintained to support any future business planning, reporting, and forecasting.

11. Other Websites, Platforms and Applications

Our website may utilize features operated by third party platforms or contain links to sites operated by third parties whose policies regarding the handling of information may differ from ours. For example, you may be able to access some website content via embedded video hosting platforms and technologies. These hosting platforms and technologies have separate and independent privacy or data policies, notices, and terms of use, which you should read carefully.

12. Changes to This Privacy Notice

We will update this Privacy Notice from time to time in response to changing legal, regulatory, or operational requirements. We will provide notice of any such changes (including when they will take effect) in accordance with law. Your continued use of our website and your user account after any such updates take effect will constitute acknowledgement and (as applicable) acceptance of those changes. If you do not wish to acknowledge or accept any updates to this Privacy Notice, you may request for us to cancel your account and delete any related personal data associated with your account or your use of our website services. To see when this Privacy Notice was last updated, please see the "Last Updated" section below.

13. Last Updated

This policy was last revised and published on April 20th, 2021.

14. Contacting TechInsights’ Privacy Office

If you have any other comments, questions, concerns or complaints regarding your Personal Information, this Privacy Notice or our privacy practices, should be forwarded to our Privacy Office as follows.

E-mail: privacy@techinsights.com

Or

Privacy Officer
1891 Robertson Rd. Suite 500
Ottawa, Ontario
Canada
K2H 5B7


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