Narrative: Global Smartwatch OS Share Q3 2024
Explore global smartwatch trends in Q3 2024, with Wear OS gaining traction behind the Pixel Watch and Samsung's Galaxy Watch 7. Track shipments and OS share from Q1 2013 to Q3 2024 in this detailed report.
Global smartwatch shipments were roughly flat (-0.1%) in Q3 2024, after returning to growth (+3.8%) in Q2 2023, and prior to that falling for six consecutive quarters. The smartwatch space is beginning to mature and consumers are reigning in discretionary spending causing a lengthening replacement cycle amid macroeconomic weakness and geopolitical uncertainty. Wear OS was boosted by the Pixel Watch, by Samsung's Galaxy Watch 7, and by Xiaomi and OPPO embracing the operating system in recent models, further solidifying Google's second OS share position behind Apple's Watch OS. Our report tracks global smartwatch shipments and share for leading operating systems by quarter from Q1 2013 to Q3 2024.
