Memory Cost Pressures: Motorola Reprices Moto G Portfolio
2 Min Read April 10, 2026
Motorola raises Moto G prices by $70–$100, lifting core models as higher memory costs pressure margins across the smartphone industry.
Motorola has initiated a pricing reset across its Moto G portfolio, with $70–$100 increases across three core SKUs: the Moto G Play now at $249, the Moto G at $299, and the Moto G Power at $399. These adjustments reflect broader industry responses to the ongoing memory chip supply imbalance, which has driven up component costs and pressured OEM margin structures.
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