Global Smartwatch Sales Forecast for 88 Countries: 2012 to 2028
Global smartwatch unit sales are expected to grow by 9% in 2024 despite a slowing global economy and geopolitical turbulence. North America, Western Europe, China and developed Asia will be the leading territories to target for volume and value. Our extensive report forecasts global smartwatch sales, for 88 countries worldwide, from 2012 to 2028. In this iteration, we've adjusted for first-half 2023 actuals and downgraded the growth outlook slightly for the entire forecast period mainly due to persistent global macroeconomic issues such as inflation, volatile stock and bond prices, currency instability, and slowing GDP growth. The 2025-2028 global growth rates remain almost the same as in the previous forecast, with no more than 0.2pp difference. This report lends itself to determining the future size and growth rate of the global smartwatch market.
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