Global Digital Media Streamer Vendor Market Share: Q3 2023
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Global shipments of streaming media players grew by 4% year-on-year to 17.3 million units during Q3 2023, driven by strong shipments from Amazon and also Apple. Amazon upgraded its 4K devices with superior Wi-Fi technology and Apple continued to make strong strides following the latest Apple TV launched last year at a more affordable price than its predecessors. We expect demand for streaming players to remain muted through the rest of 2023 as economic headwinds persist. However, we forecast the market to recover in 2024 with a single digit growth driven by a wave of new product introductions that will stimulate replacement and upgrade demand, particularly in North America. This report provides quarterly shipment and installed base vendor shares globally and across 30 countries for Digital Media Streamers. It is a valuable tool for all stakeholders who want to track the connected TV device footprint of the world's major consumer electronics brands.
