Google is the third-largest designer of data center processors as of 2023… without selling a single chip

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Discover how Google, without ever selling a single chip, has risen to become the third-largest designer of data center processors by pioneering AI accelerators like TPUs.

With the continued transition to accelerated computing, we are seeing movements away from CPUs to GPUs and ASIC.

Google has been a pioneer in the design of AI accelerators for data centers since the introduction of the Tensor Product Unit (TPUs) in 2015, and TechInsights believes the company is now the third-largest designer of data center processors, with a market share comparable to more prominent chip companies such as Intel or AMD – and accelerating in 2024 and beyond.

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