In
a thoroughly online world, its still nice to actually
meet your customers
Even as the web assumes an ever-larger
role in flow of information, decision makers demonstrate
an increasingly strong desire to meet face-to-face with
peers and suppliers, especially when in the early product
definition and detailed design stage. It is the human
connection after all, that often cements important business
relationships. The TechInsights Events Business Unit
develops and runs several iconic industry conferences
including the Embedded Systems Conferences (Silicon
Valley, Boston, India) and RFID World. ESC is the leading
venue for hardware and software suppliers to introduce
new products, provide education and training and update
the design community on significant changes and trends
in the industry. The TechInsights Events Business Unit
is also actively driving the adoption of virtual trade
shows for those that can't attend live events but wish
to derive the same value as a being there. Using both
proprietary and SecondLife platforms, the unit is spearheading
our online events.
TechInsights Events also has the capability to drive,
create and support custom events. Technology conferences.
Developer’s conferences. User group meetings. New product
training roadshows. These are prime opportunities for
companies to engage one-on-one with business partners
and members of the product “ecosystem." TechInsights
Events programs map directly to your specific sales
and marketing objectives. We’ll develop a compelling
event program around your mission, your messaging and
your objectives. Whether you’re looking to enter new
markets, demonstrate thought leadership, generate qualified
leads, or up-sell and cross-sell into your existing
customer base, TechInsights Events will partner with
you to develop a customized program that delivers results.
We offer scalable programs from senior management roundtables
and half-day forums to multi-city road shows and conferences
– or something completely unique and innovative.
See where TechInsights
Events
Business Unit fits in the Workflow
